When I sit down to interview second-year Ancient and Modern History student Robin Munday, he happens to be wearing his Swiss Glacier Pistol Club fleece.
All advertising sells a dream, Mad Men style: the aftershave, the sports car. Here the dream is sport itself, betting on it, and the opportunities it gives you.
Samuele Volpe, Christopher Knowles, and Sean Morris provide a detailed look at the form of the Varsity rivals and the way this year's contest is shaping up.